Conversion Optimization Marketer (UX & CRO)

Description

An excellent user experience leading to more conversion, that is the most important thing for you!
Can you track down pain points of websites by performing user research?
Do you want to find the opportunities by looking at the biggest drop-off in funnel & -web analytics?
Then you’re the person we’re looking for when it comes to data analysis and conversion optimization!

You’ll be responsible for the roadmap and implementation of a conversion strategy for our customers. Based on customer insights, data, best practices, expertise, and input from your colleagues, you’ll test hypotheses that lead to more customer satisfaction and conversion.

What you’ll do

Your profile

• You have a degree in digital marketing, product development, web design, interaction design or a similar degree/experience.
• You strive to continuously maximize the conversion on the website based on data.
• Deriving actionable insights from data makes you really happy.
• You can’t stand users not getting the best possible experience throughout the entire customer journey.
• But if you really want to succeed in the role, we think you need the following:

• • You have a passion for online marketing and you are happy with a lot of data.
  • You have at least 2 years of experience with Conversion Optimization or UX.
  • You have experience with CRO tools, for example; Google Optimize, VWO, Convert, Adobe Target, Hotjar, Usabilla,…
  • You’re able to independently set up (basic) tests. For complex tests, you can align efficiently with developers.
  • You speak and write Dutch and English fluently.

Even if you only match for 60 %,  apply if you’re willing to learn! ;)

Bonus points

• You speak and write French
• You know how to design wireframes (using Sketch/similar tools)
• You have experience with SEA, Social Media, SEO and other digital marketing techniques
• You have knowledge of HTML / CSS, jQuery, Javascript

What’s in it for you?