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What’s in a name, that which we call a persona, by any other definition would act the same…

What’s in a name, that which we call a persona, by any other definition would act the same…

'What is a persona?' I hear you ask. A good question, and please don't be afraid to ask it, since you are not the only one who will be asking this, but probably one of the few who dares to do so.
Profile Luc Vos
Luc Vos Digital Strategist
How often do you look into the Customer Mirror?

How often do you look into the Customer Mirror?

It might sound like a stupid question but are you your own customer? Do you know what it takes to buy something at your own store, what steps you need to go through to sign up for a newsletter, what communication is sent and how your customer support team answers questions?
Profile Luc Vos
Luc Vos Digital Strategist
Are you ready to get under your customer’s skin?

Are you ready to get under your customer’s skin?

Your customers visit your website or your store, they open and read your mails, they interact with you all the time and you already have the possibility to know all about them.
Profile Luc Vos
Luc Vos Digital Strategist
The Adobe Launch Bootcamp

The Adobe Launch Bootcamp

August 1, 2018
A couple of weeks ago Humix and IDA Mediafoundry organized an Adobe Launch workshop in Kontich. Here are our key takeaways from this day...
Profile Robin Van Bouchout
Robin Van Bouchout Business Development Manager
Two new faces at Humix

Two new faces at Humix

May 31, 2018
Last week we welcomed two new faces within the Humix team. Robin starts as business developer and Laureen joins the UX team.
Profile Jente De Ridder
Jente De Ridder Teamlead Digital Analytics
Improve Google Ranking: SEO tips 2018

Improve Google Ranking: SEO tips 2018

May 14, 2018
Is your website nowhere to be found in the Google search results? No stress! Give your Google ranking a boost with these practical SEO tips!
Profile Lonneke Spinhof
Lonneke Spinhof Managing Partner
Configure Google Analytics to be GDPR compliant

Configure Google Analytics to be GDPR compliant

March 22, 2018
Wondering what you should do to make Google Analytics GDPR compliant? Discover how GTM can help you prepare for the 25th of May.
Profile Jente De Ridder
Jente De Ridder Teamlead Digital Analytics
The UX Conference 2018

The UX Conference 2018

February 21, 2018
We went to our first UX conference of the year, The UX conference in London organized by the school of UX. Here are our key takeaways from this day...
Profile Annelies Jans
Annelies Jans UX Consultant
Intro to the Google Analytics Measurement Protocol

Intro to the Google Analytics Measurement Protocol

February 16, 2018
We use Google Analytics on a daily basis, but we rarely stop to think about how all this data is sent to the Google servers. Lets find out!
Profile Yves Knaeps
Yves Knaeps Webanalist
Hotjar Implementation on Informative Websites

Hotjar Implementation on Informative Websites

December 18, 2017
Hotjar, the all-in-one analytics tool. But can you also use this tool for informative websites? We tested it.
Profile Annelies Jans
Annelies Jans UX Consultant
Dieter Ceulemans enforces Humix as a Technical Web Analyst

Dieter Ceulemans enforces Humix as a Technical Web Analyst

November 23, 2017
Dieter Ceulemans joins Humix as a part of the web analytics team.
Profile Vince Van Gestel
Vince Van Gestel Webanalist
NNG UX Conference Copenhagen

NNG UX Conference Copenhagen

June 16, 2017
Our key takeaways from the NNG UX Conference in Copenhagen.
Profile Annelies Jans
Annelies Jans UX Consultant